Microsoft Bing has implemented a potentially misleading search results page when users search for ‘Google,’ mimicking the appearance of Google’s search interface. This new design feature presents users with a Google-like doodle and search field, alongside content promoting Google’s services.

The deceptive elements include:
– A Google-style interface layout
– Automatic page scrolling that hides Bing’s header
– Google service promotions throughout the page

The only indicators that users remain on Bing are:
– The bing.com URL in the address bar
– Small Microsoft Bing promotional text beneath the search bar

This design change also affects searches for Yandex, Russia’s primary search engine, but not other competitors like DuckDuckGo, Brave Search, or Start Page. Users and cybersecurity experts have expressed concerns about this practice potentially misleading users about which search engine they’re actually using.

The implementation has drawn criticism for its potential to confuse users, with some arguing it creates a deceptive user experience by closely imitating a competitor’s interface. Microsoft has not yet provided an official response regarding this interface change.